Training Library

Master Marketing

Loading...
Overview

It’s not enough to have a logo and a catchy tagline – if you want to become a well-known, reliable brand you need the master’s touch. Refine your marketing prowess and discover how you too can become an icon, with Master Marketing.

Topics include:
  • Guerrilla campaigns and ambush marketing
  • Online and social media marketing
  • Targeted advertising
  • Branding
32
Video Lessons
75 min
Approx. Training Time
Ebook

Skills covered in this module

  • Marketing strategy
  • Marketing plan
  • Direct marketing
  • Business marketing
Video Lessons
  • Make Me The Star

    Make Me The Star

    It’s not enough to have a logo and a catchy tagline – if you want to become a well-known, reliable brand you need the master’s touch. Refine your marketing prowess and discover how you too can become an icon, with Master Marketing.
  • Promotional Prowess

    Promotional Prowess

    Necessity is not the mother of reinvention. Increasing your profits is.
  • Crowdsourcing

    Crowdsourcing

    Create buzz with inventive ways to turn the hive mind into a honeypot.
  • Guerrilla Campaigns

    Guerrilla Campaigns

    Get cheeky, pay peanuts and keep your brand in the front of their minds.
  • Personalised Marketing

    Personalised Marketing

    Customised marketing is the name of the game, see how it works here.
  • Arrest Your Prospect

    Arrest Your Prospect

    How to guide: offer unique shopping experiences for your customers.
  • The Creative Wand

    The Creative Wand

    You did what?! Extreme ways to grab attention and hold on to it for good.
  • Lost Sales

    Lost Sales

    Four of the most common reasons for lost sales and how to stop them.
  • Dare To Be Different

    Dare To Be Different

    GeT NoTiCeD bY doing something a little different.
  • Marketing Makes A Difference

    Marketing Makes A Difference

    3 Tips to ensure you always come out on top. One easy to watch video.
  • Facebook Opportunities

    Facebook Opportunities

    Hit your target market with Facebook. Update your status for success.
  • Targeted Advertising

    Targeted Advertising

    Watch now: reduce your advertising spend with targeted advertising.
  • PR Advice

    PR Advice

    Learn how to limit the damage from a PR blunder of Nixon proportions.
  • No Risk Big Reward

    No Risk Big Reward

    Get exposure without being arrested for nudity: a marketers dream.
  • Ambush Marketing

    Ambush Marketing

    Pro-tips for attention-grabbing ambush marketing, with a few surprises.
  • Getting People To Like You

    Getting People To Like You

    Creative, sexy techniques to use Facebook, Twitter, Buzzfeed and more.
  • Own The Customer

    Own The Customer

    How to get love from with the customers who only like you 'as a friend'.
  • Packaging For Impact

    Packaging For Impact

    The tricks of Apple: using look and feel to excite and sell in a few easy steps.
  • Free Publicity

    Free Publicity

    Discover hidden opportunities to market smarter, cheaper, faster, better.
  • Spell It Right

    Spell It Right

    Discover the how, what and why of perfectly presented written material.
  • Make It Happen

    Make It Happen

    Collecting information to make targeted ads and encourage up-spend.
  • Exclusivity

    Exclusivity

    It's how you make what you have into what people want. Watch and learn.
  • Influence The Influencers

    Influence The Influencers

    We tell all about capitalising on reviews, recommendations and word of mouth.
  • Creating A Buzz

    Creating A Buzz

    Ways to build excitement that doesn't cost millions, instead it makes millions.
  • Marketing in a Downturn

    Marketing in a Downturn

    Don't slash your marketing budget before you watch this. You’ll see why.
  • Branding

    Branding

    Life lessons in brand perception from brand-man Kym Illman. Must watch.
  • Embrace Video

    Embrace Video

    Create content that people want to share. We show you how in this video.
  • Copywriting for Results

    Copywriting for Results

    What’s wrong with this? The six most common copy mistakes businesses make.
  • Perfect Marketing

    Perfect Marketing

    Market for a sale at the exact time a prospect needs it. Watch right now.
  • Airport Ambushes

    Airport Ambushes

    Sky high exposure for minimal effort. Lessons with the King of Ambush Ads
  • Sponsorship

    Sponsorship

    Get goodwill & greater sales with sponsorship. Brought to you by Kym Illman.
  • Brand Everything

    Brand Everything

    We don’t mean to alarm you, but you may be missing out on vital marketing opportunities without even realising it. If you’re fading into the buzz and noise of your industry, watch Master Customer Service to discover how to stand out.

Sign up today and start training your team